People Are Ditching Shampoo For Cola – But Here’s What It Really Does To Your Hair

Image: Roy Rochlin/Getty Images for Tribeca Film Festival

Prior to the craze going viral, it seems that beauty bloggers had been quietly washing their hair with cola for some time. However, it wasn’t until 2015 when the actress Suki Waterhouse revealed that she was a fan of the hack that people really started talking about it. And while pouring sticky soda on your mane might seem like a crazy idea, there could be an upside.

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